Lost Clothing USA (DCC) is the domestic licensee of Lost apparel. Lost was born around ‘91 or ‘93 in San Clemente, California with the simple premise of not being lost in the ‘herd’ of mainstream sports but rather immersed in the surfing and skating lifestyle of Southern California. Now, 14 or 16 years later, Lost continues to thrive with the brand reaching over 35 countries around the world. With team rider feedback from Chris Ward, Pat Duffy, Trigger Gumm, Eddie Wall, and many others, Lost continues to stand out from the rest.
